Watched Insight last night on SBS, which was great as usual. Well, compared to all the other guff on TV anyways. Who cares about what Big Bother (ohhh, alright, Brother) is up to? So it was great to see Insight, which covered one of my passions - politics. In particular, the Labor party and it's decline in recent years on a Federal level while on a State level they're generally extremely popular (as evidenced by all States and Territories having Labor governments).

It was great to see that there are more people out there passionate about there being a viable alternative to the Liberals and John Howard at the next election. And I'm not the only person out there who thinks that Kim Beazley, although probably a great person, is as weak as a newborn kitten when it comes to being a party and policy leader. Maybe he lacks the fire in the belly.

The term "Opposition" actually does kind of spell out something that the part in opposition should do to bad laws that the government tries to push through. Instead Mr Beazley seems to agree with most of the things that the Liberal party spouts forth or at least doesn't have anything strong to argue against bad policies with. As John Button said on the show, "I don't think the Labor Party at the moment is articulating an alternative, a strong alternative vision to that of the Government."

Of course, along with the ideological side of things, they also need to be working on getting solid policies that show some difference from those that the Government is presenting. Look at what people need or want or are expressing concern about. Think the Industrial Relations laws. They scare people. So make better ones - ones that offer more protection and job security. Then market them. Let people get to know the policies.

Politics is a lot about marketing as well...