Tuesday, August 16, 2005

Guns or Butter?

I noticed the other day that the Nestle Double Blend hot chocolate (DO NOT BUY IT! It tastes like the armpits of slave alpaccas... I'm forcing myself to get through this batch, though, before I buy another brand of hot chocoalte entirely - waste not want not and all) packets, there's a pithy little 'saying' at the bottom of each serving.

Today's gem was, 'Chocolate or men . . . mmm?'

Which immediately made me think, well, what is the choice here? Is it about which one we'd prefer in our mouth? Or which one we'll get to change the shock absorbers on the car? Or which one we'd prefer to pour boiling water over? Or which one we'd want to drink to the very last drop? And is this really moronic advertising or is there some actual point to it?!

So not only does Nestle Double Blend hot chocolate taste bad, it's also stupid.

Besides, is there any real contest between men and chocolate? Sure, chocolate won't leave you for the local hairdresser who makes a crack addict look like a saint. It won't get you up the duff. It won't lie to you. It won't ever taste so unpleasant that you won't swallow it. It won't insist that women should be barefoot and pregnant.

But it doesn't actually *do* ANYTHING. It's just a bit of ex-cocoa bean that's been mangled and added to and changed about and wrapped in some foil and a nice bit of paper and charged an exhorbitant price for. It doesn't buy you flowers or perfume, or more chocolate. It doesn't love you. It doesn't do anything other than BE chocolate.

So thank-you Nestle, but I'm choosing men.

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